Frequently Asked Questions — Digitally Baffled

Question 1

I don't know anything about tech. Will this work for me?

Accepted Answer

Yes — that's exactly why we exist. We handle all the technical heavy lifting so you don't have to. We explain everything in plain English, no jargon, no condescension. If you can send an email, you can work with us.

Question 2

Do you only work with large companies?

Accepted Answer

Not at all. We work with small businesses, tradespeople, and new businesses. We build scalable systems that fit your current size and budget, with room to grow as you do.

Question 3

What happens in the first consultation?

Accepted Answer

We have a relaxed 30-minute call to understand your business, your goals, and where you're currently stuck. There's no hard sell — just an honest conversation about whether and how we can help.

Question 4

Do I need to have a clear brief before contacting you?

Accepted Answer

Absolutely not. Many of our best client relationships started with 'I know something needs to change but I'm not sure what.' That's what we're here to figure out together.

Question 5

Where are you based?

Accepted Answer

We're based in Ringwood, Hampshire, but we work with clients across the UK and worldwide. Everything we do is remote-first, so location is never a barrier.

Question 6

Do I own my website and domain?

Accepted Answer

100%. We set it up, but you hold the keys. No hostage situations. If you ever want to move on (though we hope you won't), you take everything with you — code, content, domain, the lot.

Question 7

How long does a new website take?

Accepted Answer

Using our AI-assisted workflows, we can often get a stunning, high-converting site live in a matter of weeks rather than months. The exact timeline depends on complexity, but we'll give you a realistic estimate upfront.

Question 8

Can you work with my existing website?

Accepted Answer

Yes. We can audit, improve, or rebuild your existing site depending on what makes most sense. We'll give you an honest assessment rather than pushing you towards a full rebuild if it isn't needed.

Question 9

Will my website work on mobile?

Accepted Answer

Every site we build is mobile-first and tested across devices. With over 60% of web traffic now on mobile, this isn't optional — it's the baseline.

Question 10

What platform will my website be built on?

Accepted Answer

We build custom sites using modern web technologies — React, TypeScript, and Tailwind CSS. This means no WordPress lock-in, no plugin bloat, and no monthly platform fees. You own clean, fast, maintainable code.

Question 11

How much does a website cost?

Accepted Answer

Websites start from £500 for a clean, professional site for a small business or tradesperson. More complex sites with custom functionality start from £1,500+. We'll always give you a clear, itemised quote before any work begins — no surprises.

Question 12

How much does an app cost?

Accepted Answer

Apps start from £1,500 for a focused MVP. The final cost depends on the features, integrations, and complexity involved. We'll scope it properly before quoting.

Question 13

Do you offer payment plans?

Accepted Answer

Yes. For larger projects we typically split payments into milestones — a deposit to start, a payment at a mid-point, and the final balance on delivery. We can discuss what works for your cash flow.

Question 14

What does the ongoing support look like?

Accepted Answer

After launch, we offer ongoing support at £50–£75/hr covering updates, performance monitoring, and strategic advice. You can also opt for ad-hoc support if you prefer not to commit to a monthly plan.

Question 15

How do I know I'm getting value for money?

Accepted Answer

We set clear goals at the start of every engagement and report against them. You'll always know what we're doing, why we're doing it, and what result it's producing.

Question 16

Are there any hidden fees?

Accepted Answer

Zero. We're completely transparent about pricing. The quote you receive is the price you pay. Any changes to scope are discussed and agreed before we proceed.

Question 17

What exactly is Vision to Launch?

Accepted Answer

Vision to Launch is our end-to-end launch package for new businesses and tradespeople who want to start properly. We handle your brand identity, visual design, social media setup, Google Business Profile, SEO foundations, company registration guidance, and a full launch checklist — everything you need to go from idea to a credible, visible business.

Question 18

I already have a logo — can I still use Vision to Launch?

Accepted Answer

Absolutely. We work with what you have. If your existing logo and brand assets are solid, we build around them. If they need a refresh, we'll be honest with you and can include that in the scope.

Question 19

Does Vision to Launch include a website?

Accepted Answer

Not by default — it focuses on brand identity, digital setup, and launch foundations. A website is a natural next step and many clients add one, but we keep them separate so you only pay for what you actually need at launch.

Question 20

Can you help me register my company as part of Vision to Launch?

Accepted Answer

We provide guidance through the Companies House registration process — walking you through the steps, structure options, and what to watch out for. We're not a formation agent, but we make sure you don't get it wrong.

Question 21

How long does Vision to Launch take?

Accepted Answer

Typically two to four weeks from kick-off to a fully launched, branded presence. The timeline depends on how quickly you can provide feedback and sign off on designs. We keep things moving.

Question 22

What do I actually receive at the end of Vision to Launch?

Accepted Answer

You receive your logo files (all formats), brand guidelines, designed social media profiles, a configured Google Business Profile, SEO-ready foundations, and a completed launch checklist. Everything is handed over to you — you own it all outright.

Question 23

I'm a tradesperson, not a tech startup. Is Vision to Launch relevant for me?

Accepted Answer

It's built for you. Tradespeople — builders, electricians, plumbers, landscapers — are exactly who we had in mind. A professional brand and a visible Google presence can be the difference between a full diary and a quiet one.

Question 24

What if I want to add more services after Vision to Launch?

Accepted Answer

Most clients do. Vision to Launch sets the foundations — after that, you can add a website, Google Ads, ongoing support, or any other service as your business grows. There's no pressure and no lock-in.

Question 25

Can you help me get found on Google?

Accepted Answer

Yes. SEO, AEO, and GEO are built into everything we do — from site structure and page speed to content strategy and local search. We don't promise overnight rankings, but we do build sustainable, long-term visibility.

Question 26

What is AEO and why does it matter?

Accepted Answer

AEO stands for Answer Engine Optimisation — it's about making sure your business appears in AI-generated answers (like ChatGPT, Perplexity, and Google's AI Overviews), not just traditional search results. As more people use AI to find businesses, AEO is becoming as important as SEO.

Question 27

What is GEO and how is it different from SEO?

Accepted Answer

GEO stands for Generative Engine Optimisation — it's the practice of structuring your content and data so that AI tools like ChatGPT, Gemini, and Perplexity surface your business in their generated responses. SEO targets traditional search rankings; GEO targets AI-generated answers. We build for both.

Question 28

Do you run social media for businesses?

Accepted Answer

We can help you build a social media strategy and create content, but we focus on the channels that actually drive results for your business rather than being everywhere at once.

Question 29

Do you manage PPC and Google Ads?

Accepted Answer

Yes. We set up and manage PPC campaigns across Google Search and Display, handling keyword research, ad copy, bidding strategy, and ongoing optimisation. We report in plain English — no confusing dashboards.

Question 30

What's the difference between digital strategy and just 'doing marketing'?

Accepted Answer

Most businesses jump straight into tactics — posting on Instagram, running ads — without a clear strategy. We start with your business goals and work backwards to identify which digital activities will actually move the needle.

Questions answered.
In plain English.

Still have questions?

Questions answered.In plain English.

Still have questions?

Questions answered.
In plain English.