Know what's working

Data & Analytics

Most small businesses are flying blind. They spend money on marketing and have no idea what's working. We set up the tracking, dashboards, and reporting you need to make confident, data-driven decisions — without needing a data science degree to understand them.

What's included

Google Analytics 4 Setup

Proper GA4 configuration with goals, events, and conversion tracking so you know exactly what visitors are doing on your site.

Custom Dashboards

Simple, visual dashboards that show you the metrics that matter for your business — not a wall of numbers you'll never look at.

Conversion Tracking

Track every form submission, phone call, purchase, and enquiry so you know which channels are actually generating business.

Google Search Console

See exactly which search terms are bringing people to your site and identify opportunities to improve your organic visibility.

Monthly Reports

Plain-English monthly summaries of your key metrics with commentary on what's changed and what to do about it.

Data Audit

If you already have tracking in place, we'll audit it to make sure it's accurate — bad data leads to bad decisions.

Why it matters

  • Stop guessing and start making decisions based on real data
  • Identify which marketing channels deliver the best return
  • Spot problems early — before they become expensive
  • Understand your customers' behaviour and what drives conversions
  • Justify marketing spend with clear, measurable results
  • Save hours every month with automated reporting

Who this is for

Any business that spends money on marketing and wants to know if it\'s working. Particularly valuable for businesses running paid ads, SEO campaigns, or multiple marketing channels who need a single clear view of performance.

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